Mailing List Management: You’re Asking the Wrong Question

When somebody start talking about a mailing list management, everybody who hears it starts to think: “What can I give away for free”  You can take the opportunity to offer free content. It’s a good way to connect with your leads, especially when you’re able to give them something valuable. Also a relevant in a content format that appeals to them. Your free offer can also help you build a sense of confidence, trust, and Read more…

5 Powerful Examples of B2B Marketing Automation to Drive Profits

Customer expectations are very specific in the digital age. Speed is now a must in all transactions and even in customer service. Marketing automation helps businesses meet these demands, which are as important in the B2B world as they are in B2C. More significantly, it can make a B2B business more efficient and more effective in targeting prospects and turning them into clients.  Website Chat Wondering why you would need live chat software? Well, there Read more…

ActiveCampaign VS. GetResponse

You can legitimately consider ActiveCampaign an all-in-one solution that could help in business coach marketing. So in case, you’re hoping to set aside cash and solidify the number of devices you use, unquestionably you should examine it.  Remember, however, that none of ActiveCampaign’s CRM features is top tier. In case you’re searching for a robust CRM tool, you ought to find out about purpose-built CRM software like Salesforce.  Many of the owners of start-up businesses Read more…

ActiveCampaign VS. Aweber: Which Will You Add in Your Business Automation Tool?

It may be unusual to pit one top-rated platform against a lesser-known one but it is worth it to compare the options for the perfect business automation tool available to you. ActiveCampaign is known to be one of the most highly touted email marketing/CRM tools you can use for your business because of its advanced features. How does AWeber stack up against this formidable competitor?  To answer this question, we need to delve into what Read more…

ActiveCampaign vs. MailChimp: Which is Better for You?

Email marketing tools are extremely important for any marketer or business owner who wants to automate what can be a time-consuming process to create, test, optimize and send email campaigns. MailChimp is an undeniably popular choice with 11 million active users,  but ActiveCampaign has been making its mark on the email marketing/CRM world. If you’ve been hearing about the features of both and you’re wondering which one gives better value for money, we’ll help you Read more…

How to Manage Your Time to Achieve Work-Life Balance in 2020

Pandemic or no pandemic, if you’re a business owner and you don’t keep a good handle on everything, you may find that your business or your family life, or both start to go downhill fast. If you’re a coach or consultant, you may have an intense work schedule with deadlines and meetings that you’re committed to as well as a ton of operational matters to address. Time Management Tips Set aside time for creativity. Don’t Read more…

How to Unlock the Power of Email Automation

Automations take you from sending one-off campaigns to having a powerful system to help you segment your audience and learn more about the individuals on your list. If you’re new to email marketing automation or new to ActiveCampaign, the thought of getting everything right can be daunting. That’s why I’m providing this guide to simplify the process and get you going. The best way to feel secure in the knowledge that your automation is all Read more…

3 Secret Time-Saving Yet Powerful Marketing Techniques

Marketing to your ideal client can be so much easier and more effective than it currently is if you take advantage of the powerful technology that is available to you. You can make your manual marketing processes way more efficient as you seek to save money and time, while growing your business. When you think of automation, do you imagine some complex set of systems that you’ll never be able to wrap your head around? Read more…

How to Make Marketing Less Costly & Less Time-Consuming

Marketing need not be painful but for many coaches and consultants it is. Using the right marketing automation tools for your business will help your entire operation run smoother and will save time and money. Repetitive tasks are perfect for automation. When you automate email marketing, posting on social media and even follow ups, you free up time to focus on business planning and higher level tasks.  That’s the smart way to grow your business. Read more…

A Better Way to Have a Steady Stream of Clients

Success in a coaching or consulting business is determined by the amount of revenue earned. How do you consistently generate substantial revenue? Through marketing your business to the ideal target market using approaches that give you a steady pipeline of leads. There are several strategies you can use to market your business. Let me warn you, you may shudder at the thought of executing some of these strategies while others will be more palatable to Read more…